debbie millman

Thursday, March 19, 2009

Design Matters Today with Gong Szeto 03.20.09

Gong's Patent

Joining me today on Design Matters with Debbie Millman is Gong Szeto.

Gong Szeto recently served as the Director of Design and Product Design at PEAK6 Investments, LP, a proprietary equity options trading firm, hedge fund, and new financial services business incubator based in Chicago. He recently designed OptionsHouse, a next-generation retail equity options brokerage, garnering top in category in design and usability in Barron's in 2008 and 2009. He was formerly Chief Creative Officer of publicly traded Rare Medium, Inc. and Principal at New York-based i/o 360 digital design, inc. Gong has lectured world-wide, and is a recipient of numerous awards from The Art Director's Club, American Center of Design, Net Tech, CASIE, and was included in I.D. Magazine's ID40 Top 40 Designers in the U.S. and Europe in 1996. He has work in the permanent collection of the San Francisco Museum of Modern Art and the Smithsonian's Cooper-Hewitt Museum.

Gomg is a career-entrepreneur, most recently launching the OptionsHouse retail brokerage with PEAK6, and co-developing the Moon Units Live/Work urban infill development in Austin, TX as Partner at Szeto Brothers Ventures, Inc. He holds a U.S. Patent in on-demand interactive advertising in digital television, co-invented with Sony Corporation of America. He has served on the National Boards of the AIGA and the Van Alen Institute for Public Architecture. He received a B.Arch ('91) in Architecture from the University of Texas at Austin School of Architecture and Planning, and has studied Business, Finance, Economics, and Intellectual Property Law at NYU Stern School of Management Extension School, and Harvard Business School Executive Education Program.

Gong lives in Santa Fe, NM with his wife Bonnie Schwartz, daughter Willow. Gong recently resigned his position at PEAK6 to found FURY, LLC, a completely bootstrapped platform upon which he will undertake with collaborators applying everything he knows in designing open tools and business models for gigantic migraine-inducing macro-world problems. He calls it "Open Source Design," what he believes is Design's next great frontier.

Design Matters airs live weekly on the Voice America Business Network, now the industry leader in Internet talk radio. The show was voted a "favorite podcast" on PSFK's Marketing Podcast survey and it was voted 9th out of over 300 entries for the Cooper Hewitt National Design Museum’s People’s Choice Award in 2007. The show is also available as Podcasts on iTunes, where over 100,000 people download the show every month.

Design Matters is from 3-4PM EST and you can view the VoiceAmerica Business site and listen to the show from a myriad of locations:

You can go here, through the Sterling link:

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Or finally, you can listen to this show, or any of our previous shows, as a Podcast on iTunes, for free. To listen to the Podcasts, you can do either of the following:

Subscribe manually, by going to the iTunes advanced menu, then select
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Or simply do a search on the iTunes music store Podcast directory for “Design Matters.”

Everyone is welcome to call in live and toll free--the number is 1.866.472.5790.


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Location: new york city, United States

Debbie Millman has worked in the design business for over 25 years. She is President of the design division at Sterling Brands. She has been there for nearly 15 years and in that time she has worked on the redesign of global brands for Pepsi, Procter & Gamble, Campbell’s, Colgate, Nestle and Hasbro. Prior to Sterling, she was a Senior Vice President at Interbrand and a Marketing Director at Frankfurt Balkind. Debbie is President of the AIGA, the largest professional association for design. She is a contributing editor at Print Magazine, a design writer at and Brand New and Chair of the Masters in Branding Program at the School of Visual Arts in New York City. In 2005, she began hosting the first weekly radio talk show about design on the Internet. The show is titled “Design Matters with Debbie Millman” and it is now featured on In addition to “Look Both Ways: Illustrated Essays on the Intersection of Life and Design,” (HOW Books, 2009, she is the author of "How To Think Like A Great Graphic Designer" (Allworth Press, 2007) and “The Essential Principles of Graphic Design” (Rotovision, 2008).

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